What are the consequences of skipping Application Performance Testing?
In the age of customers expecting instant gratification
through digital devices and applications, businesses should not cut corners
when it comes to delivering fast, responsive, and secure user experiences.
Hence, in order to ensure that your organization’s software performs optimally
and does not falter on parameters of speed, security, efficiency, scalability,
responsiveness, and performance, it should be subjected to stringent application performance testing.
Types of performance testing
The criticality of performance testing in terms of
assuring the stability, reliability, and scalability of an application is well
established. The various types of performance testing underline its importance
and relevance in ensuring customer satisfaction.
Stress
testing: Here, an application is pushed beyond normal load
conditions to check the components that fail first. In other words, it
identifies the breaking point of the application.
Spike
testing: Evaluates the capability of the application to handle
a sudden increase in traffic volume.
Load
testing: Evaluates the application’s performance under a
high volume of traffic.
Volume
testing: Evaluates the application’s ability to handle large
data volumes and check its response time and behavior.
Scalability
testing: Measure the application’s attributes like
throughput, response time, transaction processing speed, network usage, and
others.
Implications of skipping application performance testing
With customer satisfaction becoming the sole
determinant in ensuring the success of any software application in the market,
skipping performance testing can prove to be disastrous for business
enterprises.
User
dissatisfaction: Statistics suggest that
users are unlikely to use an application and opt for its competitor if it fails
to load within 3 seconds. Since the attention span of users is decreasing with
each passing day, they want the application to load without buffering. It is
only through a cogent performance testing approach that
the application system can be maintained properly and any defects are fixed
before being delivered to the end-user.
Fail to
determine load threshold: Every software
application should have a load threshold that shows the volume of traffic it
can handle without facing issues like latency, downtime, or crashes. Performance testing helps in
determining the load threshold the software can handle, and in its absence,
measuring the application’s performance in terms of scalability, load
capability, efficiency, and speed will not be possible. This can have serious
implications for the business, especially during the days of high sales such as
Black Friday, Christmas, New Year, and others.
If a sizeable number of users flock to your website
or application on such days with the expectation of making sales but end up
facing latency or downtime, the negative impression can drive away many
existing and prospective customers. For example, thanks to the unpreparedness
of eCommerce chains like Walmart or Costco to cater to the increased rush of
online shoppers on Black Friday, Walmart ended up losing $9 million in just 150
minutes. Not to be outdone, Costco had to look at a staggering loss of $11
million due to its website crashing for more than 16 hours.
Losing
brand reputation: Building a brand is
important for a company to attract customers, and it often takes years to
accomplish the same. However, one unfortunate moment of taking short cut or
being unprepared can ruin the meticulously built brand reputation of a company.
In the above-mentioned examples of Walmart and Costco, unsatisfied customers
had flooded social media with scathing messages for these companies. As a
result, these behemoths had to do with a lot of negative publicity and loss of
brand equity. Such negative publicity can be the proverbial death knell for
smaller companies as they will find it well-nigh impossible to crawl back.
Bottlenecks
leading to poor quality: With users becoming more
demanding regarding the quality of an application, the lack of pursuing a performance testing strategy can let
the bottlenecks or glitches within the application remain undetected. These
issues can cause the application to falter in terms of handling traffic,
delivering accurate outcomes, speed, and efficiency. So, instead of addressing
such issues beforehand and let customers enjoy superior experiences, the
software can suffer from a series of inadequacies.
Instability:
Your application must be robust and stable for the
customers to use and derive a slew of benefits. If the right performance testing methodology is not
used or skipped altogether the reliability, recoverability, and uptime of the
application and its data can get compromised. In the DevOps scheme of
development where continuous integration, testing, and delivery are the norms,
skipping application performance
testing can be detrimental for your business and reputation.
Conclusion
Quality assurance is the bedrock against which the
performance of any software application is judged. Organizations should work
towards creating a Centre of Excellence wherein testers can access advanced
automation test tools and leverage them to strengthen the application’s
performance. Further, to guarantee user satisfaction and delight, organizations
should incorporate performance engineering in the SDLC. Skipping such an
important part of quality assurance can have serious implications for the
organization.
Resource
James Daniel is a software Tech enthusiastic &
works at Cigniti Technologies. I'm having a great understanding of today's
software testing quality that yields strong results and always happy to create
valuable content & share thoughts.

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