How to Harness Digital Power to Drive Digital Transformation

 

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The inexorable run of technology and its adoption by businesses across domains are a foregone conclusion. The benefits so derived in terms of enhanced quality of products and services, increased productivity, performance, and efficiency, reduced waste, better security, customer-centricity, and profitability, among others, have necessitated the need to strategize. The goal is to harness the power of digital forces and bring about transformation in the way businesses operate. This helps them to stay ahead of the competition and deliver superior customer experiences. An important outcome of harnessing digital technologies pertains to enhancing the quality of deliverables, preferably by hiring digital assurance services.

A robust digital transformation strategy for an organization involves the use of technology to gain a competitive advantage. It includes transforming the existing business models and legacy systems to create innovative solutions marked by quality, agility, and speed of delivery. The harnessing of digital forces requires the planning of integrated strategies to create capabilities and drive business culture changes across the organization.

What are the strategies to implement digital business transformation?

The various strategies to drive enterprise digital transformation are given below:

#1 Leverage effective digital technologies: Implement digital technologies to streamline operational processes, improve customer-centricity, enhance brand and business, improve productivity and efficiency, optimize the use of resources, build value, and improve profitability. These may involve the use of the following tools:

Project management tools: Choose an appropriate project cum time management tool to track the execution of all ongoing projects. It will help to make the team more productive, efficient, and collaborative. Further, such a tool will help to measure the performance of each team member with respect to an assigned task and give an insight into their performance.

Social media management tools: Since social media platforms have become popular and effective as far as connecting with end-customers and brand building are concerned, the use of suitable social media management tools is crucial. These help the organization to create appropriate content and schedule it for posting.  

#2 Enhance cybersecurity mechanisms: The rising incidences of cybercrime have put into sharp focus the need to strengthen cybersecurity in the digital transformation framework. If not done, this may lead to security breaches wherein sensitive business and customer information may be lost and the business gets disrupted. Also, ensuring the security of the organization’s systems, databases, and networks is of critical importance and is mandated by regulatory agencies. This may be done through the following steps:

·         Creating strong passwords and changing them after a certain period

·         Implementing VPN (Virtual Private Network) connections among office systems to protect the network. This is significant should the office systems be connected through public wireless services.

·         Installing an adblocker in the browser to minimize the chances of bugs entering the system

·         Implementing a two-factor authentication procedure for all corporate emails to prevent hacking

#3 Hire resources to fit the skill requirements: The digital world is changing rapidly and the organization must have the wherewithal and resources to embrace any new technology. In doing so, the current set of employees needs to be trained or groomed to take up new roles or adapt to the new technology. Also, new resources need to be hired that fit the skill requirements. These may be in areas of DevOps, UX, data science and analytics, and digital marketing, among others. For instance, the IT candidates to be hired may be asked to present effective digital transformation solutions for any anticipated issues. This will not only provide valuable solutions but also get the best resources for the organization.

#4 Develop and implement user-friendly digital systems: Digital transformation implementation should be an enabling exercise where employees are able to perform tasks assuredly, conveniently, and efficiently. So, ensure the digital systems they are working on are user-friendly. Since the objectives of using the systems are to facilitate work and add value to the business, among other things, they should be secure and easy to operate. Make sure the systems are subjected to stringent testing by digital assurance services. Moreover, the software should be easy to install, update, and remove.

#5 Keep the needs of clients and customers in focus: The digital transformation consulting exercise should aim at developing systems that improve the customer experience. This could entail developing user-friendly applications leveraging elements/platforms/technologies such as the cloud, data analytics, and GUIs, among others. Further, the digital tools that are part of the system should help with gaining insights into processes and facilitate decision-making in real-time.

Conclusion

Digital business transformation has become the need of the hour for any organization to stay competitive. However, achieving the same is not a one-step procedure but entails conceiving a robust digital transformation strategy to develop and implement easy-to-use systems.  

Resource

James Daniel is a software Tech enthusiastic & works at Cigniti Technologies. I'm having a great understanding of today's software testing quality that yields strong results and always happy to create valuable content & share thoughts.

Article Source: medium.com

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